Seven Investment Management is new BFF partner

6th January 2016

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The British Forces Foundation and Seven Investment Management have announced a three-year partnership to help the Charity in its mission to bring the British public and their Armed Forces closer together, and boost troop morale through top quality entertainment.

Seven Investment Management’s (7IM) sponsorship enables The BFF to develop and expand its output for servicemen and women and their families.

The Charity’s shows on the frontline can cost from £6,000 to £25,000 per show, while events in the UK cost from £5,000 to £25,000 depending on the size of the production. All of these events have one lasting result – a boost in morale for British service personnel.

“The BFF is delighted to partner with such a highly credible organisation,” said BFF’s Chief Executive, Mark Cann. “Both the Charity and 7IM were formed roughly at the same time and have grown despite the many challenges of the past 13 years. Today we are both strong organisations delivering a great service – them for their clients and us for our beneficiaries.

“We very much hope that this is the beginning of a long strategic relationship of mutual benefit to both organisations.”

Justin Urquhart Stewart, 7IM's Head of Corporate Development and Co-Founder, said: “We are extremely pleased to be partnering with The British Forces Foundation. It is clear from numerous testimonials how much all the events and activities made possible through the BFF mean to our Armed Forces. We are very happy and proud to be part of it.”